So many ideas…

How many ideas do you have?

How many ideas do you have that are good?

How many of those ideas have you actually executed?

The numbers keep getting lower, don’t they?


“But, I love my idea!”

As entrepreneurs, or as creatives, or as interesting people, we tend to have a TON of ideas. Yet, so many of us hesitate when it comes to talking about those ideas. Especially if you believe that idea is the one. I’m here today to help take away that fear.

Your idea, in its non-existent state, is worth nothing.

No offense. But ideas are, according to Merriam-Webster, “an indefinite or unformed conception.” In layman’s terms, ideas are things that don’t yet exist!  Your idea for a world-changing product or service is worth nothing until you execute on it.

Tobi Walker, the CEO of, took some time to answer this all-too-common question on Quora in a very eloquent manner:

This redditor was afraid to even ask somebody to help him execute for fear of the developer stealing his idea and building it on his own:

…But aren’t ideas good?

Of course, there are some who might think differently. James Altucher, for example, has an entire book based on the premise of becoming better at coming up with ideas. He promotes idea creation as a strong creative activity, something that will allow you to eventually grow as a person and an entrepreneur.

“IDEAS ARE THE CURRENCY OF LIFE. Not money. Money gets depleted until you go broke. But good ideas buy you good experiences, buy you better ideas, buy you better experiences, buy you more time, save your life.”  – James Altucher, Become an Idea Machine

James says that ideas aren’t a dime a dozen. His point is that unless you have an idea, you can’t execute on an idea. And he’s right. The idea has to exist in order for you to make it a reality. We should be listening to our wildest dreams, the craziest of concepts, and talking to as many people as possible, in order to come up with ways to solve real problems. In order to see what the real problems are.

I’m not against being creative. Or in having ideas. I just want it to be clear that you shouldn’t worry so much about people stealing your idea. Focus on making your idea a reality. Ideas in their unformed state will not impact the world, nor improve the quality of life of those around you. You know what will? Your execution.

Don’t be afraid to start. And if I can help you do that, let me know.